Objective: Create engaging and accessible content across social media platforms to promote Women's Resource Center (WRC) programming to the student population at California State University, Fullerton.
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INSTAGRAM/FACEBOOK
Social Media Content: Women's Resource Center x Latinx Resource Center Fall 2025 Welcome
Social Media Content: Meet the WRC Liaisons / Officer Hours Unplugged / Get to Know the WRC
Get to Know the WRC: Instagram Carousel
Social Media Content: Pass the Phone: WRC Edition / Daughter Dialogues / Find The WRC
Overall Result: Increased Instagram following by 18%, averaging 80k+ views monthly
KEYCHAIN DESIGN
Objective: Create three redeemable blind box keychain designs using the elephant mascot, Tuffy. Incentivize students to attended two or more of WRC's Women's History Month events.
TIKTOK
Overall Results: Led TikTok content with 32k+ view in total